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Dark Social
White Paper

Brand Intelligence in the Age of Dark Social and Bad Data

By Attest
Marketing
CX
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Rusty Warner Ian Truscott Conversation
Video

The Effect of GDPR on Content Personalisation

By Ian Truscott - censhare, Rusty Warner - Forrester Research
Play
White Paper

Marketing in the Dark: Dark Martech

By IBM Watson Marketing
Marketing
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White Paper

Marketing in the Dark: Dark Social

By IBM Watson Marketing
Marketing
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White Paper

Dark Data: Marketing in the Dark

By IBM Watson Marketing
Marketing
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Data security padlock on networking cables
White Paper

GDPR for B2B Marketers

By Dept679
Marketing
Technology
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Blindfolded Business Person
White Paper

Half-Blind Attribution Modelling

By LiveRamp
Marketing
CX
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White Paper

Optimise Your Data Feeds For Shopping Campaigns

By Microsoft Advertising
Marketing
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Article

How to Tame Data with Modelling

By Roger Luxton - Alterian PLC

Categories

Marketing
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Article

How Data Onboarding Powers Enlightened Attribution Modelling

By LiveRamp

Categories

Marketing
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Article

Data is Key to Programmatic

By Richard Foster - LiveRamp

Categories

Marketing
Read
White Paper

B2B Data for Demand Generation

By Corpdata
Marketing
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Tags

Account-Based Marketing (ABM)
Actionable Insight
Advertising
Analytics
Analytics Suite
Attribution
Attribution Modelling
Automation
B2B
B2B List and Data Suppliers (incl. Brokers and Prospect Pooling)
B2C
Big Data
Brand Marketing
Broadband
Business Analytics
Business Intelligence
Buying Process
Campaign Management
Cloud
Compliance
See more