Data Governance

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White Paper

How To Manage Your Database: A Marketer's Guide

By TFM
Marketing
Marketing Technology
Marketing Strategy
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White Paper

Data Monetisation by Design: Five steps to plan for success

By Acxiom
Marketing
Marketing Technology
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White Paper

New Channels, Same Customers: Linking Online and Offline Marketing

By Acxiom
Marketing
Marketing Technology
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White Paper

Personalisation: Hanging in the Balance

By Acxiom
Marketing
Marketing Technology
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White Paper

How Data-Driven Marketing is Boosting Business Performance

By Acxiom
Marketing
Marketing Technology
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White Paper

Reaching More Customers With Certainty

By Acxiom
Marketing
Marketing Technology
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White Paper

Big Data Big Deal: Five steps to identifying the most valuable 5% of your data

By Acxiom
Marketing
Marketing Technology
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Tags

Customer Behaviour
Customer Engagement
Data
Data Analytics
Data Governance
Data Management
Data Quality
Data-Driven Marketing
Multi-Channel
Personalisation Strategy
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