The art (and science) of selling to businesses has changed significantly; buyers have already researched the market and competitive products before engaging with you and the whole process is now more complex.

Given this new landscape, many top modern marketers are looking for more intelligent and data-driven ways of engaging with customers (and potential buyers) and ways to make sense of the huge amounts of data now at their fingertips.

Predictive Sales & Marketing works by taking all of the available data about an organisation that you sell to (at an account-level) and the lead-level information about the people you actually engage with - and use advanced data science & machine learning to advise...

• Who to target?
• What proposition to offer?
• When to target?